1st
Expert Partner
Scalable CRM and
Go To Market systems.
Scalable CRM and
Go To Market systems.
Designed, implemented and operated as one revenue engine.
Every company is unique.
Their GTM stack should be too.
We assemble best-in-class tools instead of forcing all-in-one platforms.
The AI-native CRM
B2B data engine
GTM infrastructure
Lifecycle automation
Outbound engine
AI CLM tool
Landing pages builder
AI reasoning engine
Automation engine
Phone Call intelligence
What we deliver
From CRM migration to full Go-To-Market execution and native Attio integrations.
CRM Migrations
From legacy tools to modern, scalable CRM systems
GTM Systems
Design and implement your full revenue engine
App Integrations
Turn disconnected tools into one system
How we build your GTM system
A structured process from audit to full operational autonomy.
Phase 1
Discovery
Discovery
Stakeholder workshops, user interviews and goals alignment to understand your revenue motion.
Phase 2
Audit & Mapping
Audit & Mapping
Deep review of workflows, CRM structure, data model and existing integrations.
Phase 3
Roadmap
Roadmap
Design the target architecture, automation plan and implementation priorities.
Phase 4
Build
Build
Configure CRM, implement workflows and integrate your full GTM stack.
Phase 5
Enablement
Enablement
Train teams, deliver playbooks and ensure real adoption across departments.
Phase 6
Ongoing Partnership
Ongoing Partnership
Continuous improvement, strategic support and long-term GTM evolution.
How Novlini is Transforming GTM strategies for startups and funds
Startups & Scale-ups
Investment & Enterprise
The Novlini team has been exceptionally fast and effective in onboarding us from HubSpot to Attio.
Novlini built a full outbound engine in just a few days and connected Attio, Clay, and Lemlist so everything works together. Now fully automated, with Attio as our single source of truth.
Novlini helped us automate our outbound efforts with a smart architecture and workflows, amazing documentation, and overall through a lovely collaboration.
Novlini implemented Attio within our company, and the experience was excellent from start to finish. Highly flexible, clear communication, and everything promised was delivered on time with no surprises.
Startups & Scale-ups
Investment & Enterprise
The Novlini team has been exceptionally fast and effective in onboarding us from HubSpot to Attio.
Novlini built a full outbound engine in just a few days and connected Attio, Clay, and Lemlist so everything works together. Now fully automated, with Attio as our single source of truth.
Novlini helped us automate our outbound efforts with a smart architecture and workflows, amazing documentation, and overall through a lovely collaboration.
Novlini implemented Attio within our company, and the experience was excellent from start to finish. Highly flexible, clear communication, and everything promised was delivered on time with no surprises.
Startups & Scale-ups
Investment & Enterprise
The Novlini team has been exceptionally fast and effective in onboarding us from HubSpot to Attio.
Novlini built a full outbound engine in just a few days and connected Attio, Clay, and Lemlist so everything works together. Now fully automated, with Attio as our single source of truth.
Novlini helped us automate our outbound efforts with a smart architecture and workflows, amazing documentation, and overall through a lovely collaboration.
Novlini implemented Attio within our company, and the experience was excellent from start to finish. Highly flexible, clear communication, and everything promised was delivered on time with no surprises.
Official partners of Novlini
We don't just use these tools. We're certified on them.
Our team
A lean team of GTM engineers, CRM architects, and automation specialists - built to move fast and build right.
Reviews from our customers
We built it for them. We can build it for you.
- "
Efficient, responsive and great to work with
Novlini has been a great partner for building our CRM workflows and integrations. They have been efficient, responsive, and really adapted to how our business needs. It also helps that they are just great people to work with.
Maxime Horbez
Blue Foxes
- "
I recommend Novlini 100%
Super efficient work on a Lemlist, Attio, N8N and AI automation integration. The sales pipeline is now almost fully automated for a solo founder managing the entire outbound prospecting pipeline.
Antoine Ménager
Equos
- "
Attio migration
Efficient, perfect communication, delivered on time. Everything they committed to, they delivered. Exactly what you want from a CRM migration.
Timothée Badie
CO-RE PAARTNERS
- "
Founding GTM
Novlini provided a strong custom GTM infrastructure in a few weeks. They remained proactive and reactive through the entire iteration process. Highly recommended.
Xavier Menchez
Clarifeye
- "
Great and quick CRM Migration Project
Novlini migrated us from Salesforce to Attio within a month. We had used Salesforce for over 10 years and they kept all core processes working in that short time frame.
José Ortiz
Unifyr
- "
Great team to work with knowledgeable and fast
Novlini helped us set up Attio with workflows and automations tailored to our business. Great team of experts to work with.
Arnon Kadouch
homii
- "
Speedy and got to understand our problem
Great to work with. We were in opposite time zones but they worked around that and got me up to speed in a week.
Lotanna Ezeike
Grade
- "
Migration from other CRM to Attio
The team at Novlini were systematic, consistent, and clear in their communication. They are solutions-oriented and did not let any issue go until a solution was found. We had a great experience.
Fred Destin
Stride.VC
- "
Efficient, responsive and great to work with
Novlini has been a great partner for building our CRM workflows and integrations. They have been efficient, responsive, and really adapted to how our business needs. It also helps that they are just great people to work with.
Maxime Horbez
Blue Foxes
- "
I recommend Novlini 100%
Super efficient work on a Lemlist, Attio, N8N and AI automation integration. The sales pipeline is now almost fully automated for a solo founder managing the entire outbound prospecting pipeline.
Antoine Ménager
Equos
- "
Attio migration
Efficient, perfect communication, delivered on time. Everything they committed to, they delivered. Exactly what you want from a CRM migration.
Timothée Badie
CO-RE PAARTNERS
- "
Founding GTM
Novlini provided a strong custom GTM infrastructure in a few weeks. They remained proactive and reactive through the entire iteration process. Highly recommended.
Xavier Menchez
Clarifeye
- "
Great and quick CRM Migration Project
Novlini migrated us from Salesforce to Attio within a month. We had used Salesforce for over 10 years and they kept all core processes working in that short time frame.
José Ortiz
Unifyr
- "
Great team to work with knowledgeable and fast
Novlini helped us set up Attio with workflows and automations tailored to our business. Great team of experts to work with.
Arnon Kadouch
homii
- "
Speedy and got to understand our problem
Great to work with. We were in opposite time zones but they worked around that and got me up to speed in a week.
Lotanna Ezeike
Grade
- "
Migration from other CRM to Attio
The team at Novlini were systematic, consistent, and clear in their communication. They are solutions-oriented and did not let any issue go until a solution was found. We had a great experience.
Fred Destin
Stride.VC
- "
Efficient, responsive and great to work with
Novlini has been a great partner for building our CRM workflows and integrations. They have been efficient, responsive, and really adapted to how our business needs. It also helps that they are just great people to work with.
Maxime Horbez
Blue Foxes
- "
I recommend Novlini 100%
Super efficient work on a Lemlist, Attio, N8N and AI automation integration. The sales pipeline is now almost fully automated for a solo founder managing the entire outbound prospecting pipeline.
Antoine Ménager
Equos
- "
Attio migration
Efficient, perfect communication, delivered on time. Everything they committed to, they delivered. Exactly what you want from a CRM migration.
Timothée Badie
CO-RE PAARTNERS
- "
Founding GTM
Novlini provided a strong custom GTM infrastructure in a few weeks. They remained proactive and reactive through the entire iteration process. Highly recommended.
Xavier Menchez
Clarifeye
- "
Great and quick CRM Migration Project
Novlini migrated us from Salesforce to Attio within a month. We had used Salesforce for over 10 years and they kept all core processes working in that short time frame.
José Ortiz
Unifyr
- "
Great team to work with knowledgeable and fast
Novlini helped us set up Attio with workflows and automations tailored to our business. Great team of experts to work with.
Arnon Kadouch
homii
- "
Speedy and got to understand our problem
Great to work with. We were in opposite time zones but they worked around that and got me up to speed in a week.
Lotanna Ezeike
Grade
- "
Migration from other CRM to Attio
The team at Novlini were systematic, consistent, and clear in their communication. They are solutions-oriented and did not let any issue go until a solution was found. We had a great experience.
Fred Destin
Stride.VC
- "
Efficient, responsive and great to work with
Novlini has been a great partner for building our CRM workflows and integrations. They have been efficient, responsive, and really adapted to how our business needs. It also helps that they are just great people to work with.
Maxime Horbez
Blue Foxes
- "
I recommend Novlini 100%
Super efficient work on a Lemlist, Attio, N8N and AI automation integration. The sales pipeline is now almost fully automated for a solo founder managing the entire outbound prospecting pipeline.
Antoine Ménager
Equos
- "
Attio migration
Efficient, perfect communication, delivered on time. Everything they committed to, they delivered. Exactly what you want from a CRM migration.
Timothée Badie
CO-RE PAARTNERS
- "
Founding GTM
Novlini provided a strong custom GTM infrastructure in a few weeks. They remained proactive and reactive through the entire iteration process. Highly recommended.
Xavier Menchez
Clarifeye
- "
Great and quick CRM Migration Project
Novlini migrated us from Salesforce to Attio within a month. We had used Salesforce for over 10 years and they kept all core processes working in that short time frame.
José Ortiz
Unifyr
- "
Great team to work with knowledgeable and fast
Novlini helped us set up Attio with workflows and automations tailored to our business. Great team of experts to work with.
Arnon Kadouch
homii
- "
Speedy and got to understand our problem
Great to work with. We were in opposite time zones but they worked around that and got me up to speed in a week.
Lotanna Ezeike
Grade
- "
Migration from other CRM to Attio
The team at Novlini were systematic, consistent, and clear in their communication. They are solutions-oriented and did not let any issue go until a solution was found. We had a great experience.
Fred Destin
Stride.VC
- "
Efficient, responsive and great to work with
Novlini has been a great partner for building our CRM workflows and integrations. They have been efficient, responsive, and really adapted to how our business needs. It also helps that they are just great people to work with.
Maxime Horbez
Blue Foxes
- "
Novlini goes the extra mile to ensure their clients are set up for success
I'd recommend them to anyone looking for CRM support.
Kristin DiGiuseppe
Trendly
- "
I recommend Novlini 100%
Super efficient work on a Lemlist, Attio, N8N and AI automation integration. The sales pipeline is now almost fully automated for a solo founder managing the entire outbound prospecting pipeline.
Antoine Ménager
Equos
- "
Attio migration
Efficient, perfect communication, delivered on time. Everything they committed to, they delivered. Exactly what you want from a CRM migration.
Timothée Badie
CO-RE PAARTNERS
- "
Founding GTM
Novlini provided a strong custom GTM infrastructure in a few weeks. They remained proactive and reactive through the entire iteration process. Highly recommended.
Xavier Menchez
Clarifeye
- "
Great automation of our Outbound efforts!
Novlini helped us automate our outbound efforts with a smart architecture and workflows, amazing documentation, and overall through a lovely collaboration.
Luka Lazic
Sora
- "
Novlini Attio Expertise
helped us build a CRM foundation that is thoughtfully structured, easy to use, and flexible enough to grow alongside our business. Their guidance gave us confidence that our systems will actively support our growth.
Sami Fleischner
Verasight
- "
Super responsive and proactive
Novlini quickly understood our constraints and delivered a clean, efficient Attio setup that we can actually scale with. Highly responsive and proactive throughout. Would definitely recommend.
Jules Minvielle
Olyzon
- "
Awesome team!
Novlini helped us build and publish our App on Attio, guiding us through the product specifics and APIs. Now they're helping us with our GTM. I highly recommend them!
Guillaume Bruere
Groovin
- "
Incredible experience!
From the very beginning, Novlini was incredibly responsive and helped us get Attio set up in no time. They went above and beyond to ensure everything was integrated with our other tools, including Zapier and our LinkedIn ad account. I'd recommend them all day.
Jessica Amaral
AdConversion
- "
Smooth and professional CRM implementation
From the very first call, the communication was clear, well-structured, and highly professional. The setup was smooth, collaborative, and very well supported throughout.
Laura Wiedmann
REPS-Tirol GmbH
- "
Novlini a reliable partner for CRM migration and long-term strategy
We changed our CRM after 10 years and Novlini supported us with outstanding efficiency.
Maxime Autissier
Morning
- "
Great team and adds value immediately
Novlini were incredibly knowledgeable, great problem solvers, and helped us immediately. Responsive, kept us updated.
Lewis Chawko
RevOps Consulting
- "
Efficient, responsive and great to work with
Novlini has been a great partner for building our CRM workflows and integrations. They have been efficient, responsive, and really adapted to how our business needs. It also helps that they are just great people to work with.
Maxime Horbez
Blue Foxes
- "
Novlini goes the extra mile to ensure their clients are set up for success
I'd recommend them to anyone looking for CRM support.
Kristin DiGiuseppe
Trendly
- "
I recommend Novlini 100%
Super efficient work on a Lemlist, Attio, N8N and AI automation integration. The sales pipeline is now almost fully automated for a solo founder managing the entire outbound prospecting pipeline.
Antoine Ménager
Equos
- "
Attio migration
Efficient, perfect communication, delivered on time. Everything they committed to, they delivered. Exactly what you want from a CRM migration.
Timothée Badie
CO-RE PAARTNERS
- "
Founding GTM
Novlini provided a strong custom GTM infrastructure in a few weeks. They remained proactive and reactive through the entire iteration process. Highly recommended.
Xavier Menchez
Clarifeye
- "
Great automation of our Outbound efforts!
Novlini helped us automate our outbound efforts with a smart architecture and workflows, amazing documentation, and overall through a lovely collaboration.
Luka Lazic
Sora
- "
Novlini Attio Expertise
helped us build a CRM foundation that is thoughtfully structured, easy to use, and flexible enough to grow alongside our business. Their guidance gave us confidence that our systems will actively support our growth.
Sami Fleischner
Verasight
- "
Super responsive and proactive
Novlini quickly understood our constraints and delivered a clean, efficient Attio setup that we can actually scale with. Highly responsive and proactive throughout. Would definitely recommend.
Jules Minvielle
Olyzon
- "
Awesome team!
Novlini helped us build and publish our App on Attio, guiding us through the product specifics and APIs. Now they're helping us with our GTM. I highly recommend them!
Guillaume Bruere
Groovin
- "
Incredible experience!
From the very beginning, Novlini was incredibly responsive and helped us get Attio set up in no time. They went above and beyond to ensure everything was integrated with our other tools, including Zapier and our LinkedIn ad account. I'd recommend them all day.
Jessica Amaral
AdConversion
- "
Smooth and professional CRM implementation
From the very first call, the communication was clear, well-structured, and highly professional. The setup was smooth, collaborative, and very well supported throughout.
Laura Wiedmann
REPS-Tirol GmbH
- "
Novlini a reliable partner for CRM migration and long-term strategy
We changed our CRM after 10 years and Novlini supported us with outstanding efficiency.
Maxime Autissier
Morning
- "
Great team and adds value immediately
Novlini were incredibly knowledgeable, great problem solvers, and helped us immediately. Responsive, kept us updated.
Lewis Chawko
RevOps Consulting
- "
Great experience working with Novlini
We had an efficient and thorough experience working with Novlini.
Karen Shen
Plasma
- "
Speedy and got to understand our problem
Great to work with. We were in opposite time zones but they worked around that and got me up to speed in a week.
Lotanna Ezeike
Grade
- "
Great and quick CRM Migration Project
Novlini migrated us from Salesforce to Attio within a month. We had used Salesforce for over 10 years and they kept all core processes working in that short time frame.
José Ortiz
Unifyr
- "
A fantastic experience with Novlini - the team are incredibly effective
They helped us set up a functioning CRM in record time.
Hannah Wrathall
Wonder Studios
- "
Great team to work with knowledgeable and fast
Novlini helped us set up Attio with workflows and automations tailored to our business. Great team of experts to work with.
Arnon Kadouch
homii
- "
Migration from other CRM to Attio
The team at Novlini were systematic, consistent, and clear in their communication. They are solutions-oriented and did not let any issue go until a solution was found. We had a great experience.
Fred Destin
Stride.VC
- "
Quick precise and impactful
They built a full outbound engine in just a few days and connected Attio, Clay, and Lemlist so everything works together. Now fully automated, with Attio as our single source of truth.
Alexandre Dupuis
Vocca
- "
Novlini is a force multiplier & lifesaver
Novlini came in and very quickly proved they were the right team, setting up all the necessary attributes, views, automations and reports. Strongly recommend.
David Mirzadeh
NEAR
- "
Highly recommend Novlini!
Novlini helped us set up Attio and structure our GTM stack. Clear, efficient, and very professional support. Highly recommended.
Guillaume de la Serre
Rowads
- "
Fast Clear and Effective Support
Novlini was impressively quick to understand my setup and my needs, and just as fast in execution. They go straight to the solution, keep things simple, and avoid overcomplicating. Clear, efficient, and very effective.
Antoine Héry
Being Ernest
- "
Great to work with and super experienced
Novlini has been super pleasant to work with. Their advice on sales processes and sales stack has been invaluable.
Johan Torssell
Spiich Labs
- "
Great guys to work with!
Responsive, going the extra mile, and true experts in what they do. Definitely recommend working with them.
Johan van der Poel
Northlane
- "
GTM Ops set up for Boutique Advisory business
We engaged Novlini to set up our GTM engine across Attio, Clay and Lemlist. Very responsive throughout and we now get much more value out of our GTM stack.
Saagar Mehta
Northlane
- "
Great experience working with Novlini
We had an efficient and thorough experience working with Novlini.
Karen Shen
Plasma
- "
Speedy and got to understand our problem
Great to work with. We were in opposite time zones but they worked around that and got me up to speed in a week.
Lotanna Ezeike
Grade
- "
Great and quick CRM Migration Project
Novlini migrated us from Salesforce to Attio within a month. We had used Salesforce for over 10 years and they kept all core processes working in that short time frame.
José Ortiz
Unifyr
- "
A fantastic experience with Novlini - the team are incredibly effective
They helped us set up a functioning CRM in record time.
Hannah Wrathall
Wonder Studios
- "
Great team to work with knowledgeable and fast
Novlini helped us set up Attio with workflows and automations tailored to our business. Great team of experts to work with.
Arnon Kadouch
homii
- "
Migration from other CRM to Attio
The team at Novlini were systematic, consistent, and clear in their communication. They are solutions-oriented and did not let any issue go until a solution was found. We had a great experience.
Fred Destin
Stride.VC
- "
Quick precise and impactful
They built a full outbound engine in just a few days and connected Attio, Clay, and Lemlist so everything works together. Now fully automated, with Attio as our single source of truth.
Alexandre Dupuis
Vocca
- "
Novlini is a force multiplier & lifesaver
Novlini came in and very quickly proved they were the right team, setting up all the necessary attributes, views, automations and reports. Strongly recommend.
David Mirzadeh
NEAR
- "
Highly recommend Novlini!
Novlini helped us set up Attio and structure our GTM stack. Clear, efficient, and very professional support. Highly recommended.
Guillaume de la Serre
Rowads
- "
Fast Clear and Effective Support
Novlini was impressively quick to understand my setup and my needs, and just as fast in execution. They go straight to the solution, keep things simple, and avoid overcomplicating. Clear, efficient, and very effective.
Antoine Héry
Being Ernest
- "
Great to work with and super experienced
Novlini has been super pleasant to work with. Their advice on sales processes and sales stack has been invaluable.
Johan Torssell
Spiich Labs
- "
Great guys to work with!
Responsive, going the extra mile, and true experts in what they do. Definitely recommend working with them.
Johan van der Poel
Northlane
- "
GTM Ops set up for Boutique Advisory business
We engaged Novlini to set up our GTM engine across Attio, Clay and Lemlist. Very responsive throughout and we now get much more value out of our GTM stack.
Saagar Mehta
Northlane
FAQs
Clearing doubts and concerns.
What exactly does Novlini do?
Who do you work with?
What tools do you work with?
Can you migrate us from our current CRM?
How does a project typically work?
How long does it take?
Why not just hire someone in-house?
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Ready to go to market?
Book your free discovery call and get a tailored plan in 48h. No fluff, just results.
Ready to go to market?
Book your free discovery call and get a tailored plan in 48h. No fluff, just results.
Ready to go to market?
Book your free discovery call and get a tailored plan in 48h. No fluff, just results.