Overview 

Attio is your flexible CRM for managing leads and customers. Formspark is a simple and reliable form endpoint for developers, allowing you to handle form submissions on your static website without managing a backend. The ideal integration creates a seamless, serverless pipeline that sends every submission from your website's forms directly into Attio.

The challenge for teams with custom or static websites is creating a reliable way to get form data into their CRM without building and maintaining a complex backend server. Email notifications are easily missed and lead to slow follow-up times. The solution is a direct webhook integration that connects Formspark's endpoint to Attio's API, ensuring every submission is instantly and reliably captured as a new lead.

Our Approach 

Novlini sets up a direct webhook integration that instantly forwards every submission from your Formspark endpoint to create a new record in Attio.

• Instant Lead Capture: The moment a user submits a form on your website that points to Formspark, the data is instantly sent to Attio to create a new contact or deal. No delays, no missed leads.

• Simple and Clean Data Mapping: We map the named fields in your HTML form directly to the corresponding fields in Attio, ensuring a clean and straightforward data transfer.

• Trigger Notification Workflows: As soon as the new record is created in Attio, use Attio's native workflows to send a notification to your sales team's Slack channel for immediate follow-up.

• A Lightweight, Serverless Solution: This integration is perfect for modern, static websites. It's incredibly reliable, requires zero maintenance, and scales effortlessly to handle any volume of submissions.

Proven Results 

This is the perfect solution for businesses with static or custom-coded websites who need a simple, developer-friendly way to capture leads in their CRM. It provides a highly reliable, zero-maintenance pipeline that ensures every website inquiry is acted upon immediately.