About Wonder Studios
Wonder Studios is a London-based, AI-native film studio that blends traditional storytelling with cutting-edge generative AI. They focus on empowering emerging talent and producing original content for global brands and artists. Beyond production, they are building a collaborative ecosystem for the creative industry, developing a platform often described as the "LinkedIn for AI filmmakers."
The Challenge
As a fast-moving agency working with high-profile global clients, Wonder Studios was managing their critical deal flow in Notion. While flexible, this setup created significant operational bottlenecks:
Unstructured Data: Their data was trapped in static Notion pages, making it impossible to generate accurate reports or forecast revenue effectively.
Multi-Currency Chaos: The agency deals in both USD and GBP. Without a structured system, they had no way to automatically calculate the total value of their pipeline in a single base currency, leading to manual errors.
Need for Speed: With a growing pipeline of high-stakes projects, they couldn't afford a long implementation. They needed a professional, automated CRM foundation built immediately.
Our Approach
We executed a rapid "get started" implementation, migrating them from Notion and configuring a fully automated Attio workspace..
Methodology: We audited their Notion setup, migrated legacy data, and architected a clean, structured deal pipeline that supports complex financial reporting from day one.
The Stack: We utilized Attio as the core CRM, leveraged native integrations with Granola and Slack (for team updates), and connected the Open Exchange Rates API for financial data.
Data & Automation: The "magic" of the solution was the multi-currency engine. We built a custom automation using the Open Exchange Rates API that instantly converts GBP deal values into USD. We also implemented automated probability weighting, where the deal probability automatically updates based on the deal stage (e.g., Negotiation = 90%).
The Results
Wonder Studios now has a professional, financial-grade CRM that supports their global operations.
Rapid Onboarding: The entire system was built and deployed in just 48 hours, allowing the team to switch from Notion to Attio with zero downtime.
Real-Time Financial Accuracy: With automated API-based currency conversion, leadership always sees the exact value of their pipeline in a single base currency, regardless of market fluctuations.
Streamlined Workflows: The native integrations with Granola and Slack ensure that critical meeting intelligence and team updates flow seamlessly into the CRM.
Why It Matters
For a fast-growing agency, time is the most valuable asset. By choosing a rapid, expert-led implementation, Wonder Studios avoided months of trial and error and immediately gained a professional financial instrument to manage their global revenue.
Ready to build a CRM that handles your financial complexity? Book a Free Consultation Call with Us Today - Link.